Privacy Policy

Effective Date: March 15, 2005

DrinkSwap.com values our relationship with you and the other users of our web site (the "Web Site") and the services offered on it (the "DrinkSwap.com Services"). We recognize that you may be concerned about our collection, use, and disclosure of your personally identifiable information ("Personal Information") that we may collect when you use the Web Site and the DrinkSwap.com Services. Accordingly, we have implemented this Privacy Policy to inform you of the information that we collect from you, how we collect this information, and what we do with it after we collect it. If you have any questions or comments regarding this Privacy Policy, please contact us at: admin@DrinkSwap.com

How Do I Agree to the Privacy Policy?

This Privacy Policy is a part of the Terms of Service ("TOS"). Accordingly, when you click the "I Agree" button or access or use the Web Site or the DrinkSwap.com Services, you agree that we can collect, use, and disclose your information in accordance with this Privacy Policy. If you do not agree or are not comfortable with any part of this Privacy Policy, you may not use the Web Site or the DrinkSwap.com Services.

Does DrinkSwap.com Ever Make Changes to its Privacy Policy?

We may make changes to the Privacy Policy from time to time. We will notify you of any changes by sending you an email (if you are a Shopkeeper), posting a notice on the home page of the Web Site, or, through the use of cookies, informing you when you first sign on to the Web Site after we have made changes. If you receive notification of a change in our Privacy Policy, you must review the new Policy carefully to make sure you understand our practices and procedures. You must configure your browser to accept cookies from us to receive notices of changes to the Privacy Policy.

What Type˙ of Information Does DrinkSwap.com Collect From Me?

Personal Information. We collect Personal Information from you. As explained above, Personal Information is information that can be used to identify you individually, such as your name and email address.

Non-Personal Information. We also collect "non-personal" information from you. This information ("Non-Personal Information") cannot be easily used to personally identify you, such as your browser type, the URL of the previous web site you visited, your ISP, operating system, and your IP Address.

How and When Does DrinkSwap.com Collect This Information?

Providing Information to Us. We collect Personal Information from you when you provide it to us. For example, if you create a "My Bar" or "My Drinks" area, we will collect your name and email address in order to allow logging at a later time.

Communications With Us. If you communicate with us regarding the Web Site or the DrinkSwap.com Services, we will collect any information that you provide to us in any such communication.

Analytic and Reporting Technologies. Like the operators of most web sites, we use analytic and reporting technologies to record Non-Personal Information such as Internet domain and host names, Internet protocol (IP) addresses, browser software and operating system types, clickstream patterns, and the dates and times that the Web Site and the DrinkSwap.com Services are accessed.

How Does DrinkSwap.com Use My Information?

Personal Information. We use Personal Information primarily for our own internal purposes, such as providing, maintaining, evaluating, and improving the DrinkSwap.com Services and the Web Site, fulfilling requests for information, and providing customer support.

Non-Personal Information. We use non-personal information to track your use of the Web Site and DrinkSwap.com Services and for other internal purposes, particularly providing, maintaining, evaluating, and improving the DrinkSwap.com Services and the Web Site.

When Will DrinkSwap.com Disclose My Information to Third Parties?

We do not intentionally di˙close your information to third parties without your consent.

What About Cookies?

A cookie is a message that is sent to your computer from a web server and stored on your computer's hard drive. Most web sites use cookies. We use cookies to track your use of the Web Site and the DrinkSwap.com Services, provide you with a more personalized user experience, and to allow you to sign in and begin use of the DrinkSwap.com Services automatically when you visit the Web Site. We may also use cookies to ensure that you have been notified of and agreed to the then-current version˙of the Terms of Service, Privacy Policy, and any other agreements and policies relating to your use of the Web Site or the DrinkSwap.com Services.

Does DrinkSwap.com Protect My Personal Information?

Personal Information. Whenever we obtain your Personal Information, we use commercially reasonable efforts to protect it from unauthorized access or disclosure. However, we are not insurers of the security of your Personal Information. Accordingly, we assume no liability for any disclosure of data due to errors in transmission, unauthorized third party access or other acts of third parties, or acts or omissions beyond our reasonable control.

Web Site Content. The content that you store, post, or transmit on or through the Web Site may be accessed by other users, including people that you do not know. We are not responsible for the actions of others. Therefore, you should use care in communicating with other users and only disclose your Personal Information to other users that you know to be trustworthy. You should not assume that your content will be kept private.

Third-Party Advertising. We use third-party advertising companies to serve ads when you visit our Web site. These companies may use aggregated information (not including your name, address, email address or telephone number) about your visits to this and other Web sites in order to provide advertisements about goods and services of interest to you. If you would like more information about this practice and to know your choices about not having this information used by these companies, please see: http://www.networkadvertising.org/managing/opt_out.asp

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